Facebook App | Facebook Blog

Six Privacy Pointers for The Facebook Socialite

Posted by Dave on January 26, 2012 · 0 Comment

Having upgraded to the new version, Timeline, with 500+ friends on Facebook, it is no longer difficult to manage your social life. If you are wondering how to hide certain comments from certain friends, family or business associates, you will be surprised about how Facebook has countered privacy issues. They seem to have gotten deep into the mindset of their millions of users to understand and tackle [...]

Category: Facebook Applications, Facebook Blog

5 + 5 ways to turn sour customers to sweet on Facebook

Posted by Dave on January 23, 2012 · 0 Comment

“If you have a complaint or issue with your vehicle we want to help, but we can't do it here. Please contact us in …..” That’s Ford’s statement on their Facebook page. Very tactful. Top social sites such as Facebook and Twitter have transformed companies into “your complaint is our command” genies. Back before social sites, Facebook B.C. companies printed their toll free numbers on [...]

Category: Facebook Fan Page, Social Media Marketing

Business pitfalls to avoid on Facebook

Posted by Dave on January 16, 2012 · 0 Comment

Our business Fan page died yesterday. Rather than create a new one or just forget about it, my team decided to find out why. The long list was unexpected. Avoiding Facebook As regional sales manager of a countrywide factory-supplying unit, last month I instantly rejected a junior assistant’s idea of introducing a Facebook page for our company. Until one of our big contractors bid from our competitor. [...]

Category: Facebook Fan Page

Gateway to social shopping

Posted by Dave on January 11, 2012 · 0 Comment

If you are still undecided as to whether social shopping is a safe bet, this is not an assurance that it is. But then, so is physical purchasing if you don’t check the item before purchasing only to discover too late that the brand was not genuine. The responsibility is yours, no matter what claims and refund options offered in business-to-consumer (B2C) shopping. So if you can spend time deciding [...]

Category: Open Graph

Taking quality pictures for social media

Posted by Dave on January 10, 2012 · 0 Comment

Let’s just say it’s about time you change not the way you look, but how you look on the internet. The pressure is more so if you are on social network sites that are increasingly focusing on visuals than ever before. Facebook’s new profile page Timeline, requires a high-resolution picture size of 850 × 315 pixels. Anything less or more will be cropped automatically by the site, a result that [...]

Category: Social Media Marketing

Increase Brand Preference using Social Media

Posted by Joshua White on November 23, 2011 · 0 Comment

Making customers aware of your brand is one thing; convincing them to choose your brand over the completion is something else entirely. Developing a solid relationship where a customer is more likely to pick you over the rest of the choices in the marketplace isn’t easy. You need to get to the place where your customer base sees your company as the preferred place to get not only products, but information [...]

Category: Social Media Marketing

Killer Facebook Profile Tips

Posted by Joshua White on November 17, 2011 · 0 Comment

The key to effective Facebook marketing is your profile. If your profile is weak, no amount of other marketing efforts will help out. The profile is the centerpiece of your Facebook marketing strategy. While other endeavors and components – including things like Facebook apps – are essential to success, it all starts with the profile. There are several basic elements that your Facebook profile [...]

Category: Facebook Developers, Social Media Marketing

Identifying your Target market on Facebook

Posted by Joshua White on November 15, 2011 · 0 Comment

The potential of Facebook to be able to help build your business or your brand is directly related to your ability to identify your target market. You can devote significant amounts of resources into publishing killer Facebook apps and creating an awesome Facebook profile, yet see very little in the way of return on your marketing investment. Ultimately, you need to be able to reach specific people [...]

Category: Monetization

Should Apple Be Daunted of Facebook Phone?

Posted by Faizan Subzwari on September 19, 2011 · 11 Comments

Mark Zuckerberg unleashed the mother of all social networks in 2004, by the name Facebook. Many reviewers have made fortunes by analyzing and reviewing its feature and to date profit from its success in collective nature of affairs. Tech pundits are banking millions on the fact that if any social network is to challenge Apple’s predominance in tech world, it can only be Facebook. Technology tycoons, [...]

Category: Facebook Applications, Facebook Developers

Facebook collaborates with Spotify, MOG and Rdio for Music Platform with Scrobbling and Track Unification features

Posted by Faizan Subzwari on September 12, 2011 · 5 Comments

Facebook is known to be susceptible to change and collaborations on its way up. Multiple platforms are now either part of Facebook or are working in partnership with Facebook (e.g. Microsoft’s Skype). A recent addition to the list is Facebook Music. Facebook has partnered with top music services Spotify, MOG and Rdio to enable is user free flow music streaming on Facebook.com. With the help [...]

Category: Facebook Applications, Facebook Developers

Google+ Update

Posted by Dave DiCola on July 29, 2011 · 3 Comments

Background whispers and closed-door meetings aside, the more we hear about Google+, the more intrigued we become. Of course, we’re a bit biased in that regard. Here at Avenue Social, we have a vested interest in all things social media-related. Especially if they have to do with companies like Facebook and Twitter meeting up with additional social media competition. Enter Google+. In [...]

Category: Social Media Marketing, Social Network

Reading Between the Lines of Facebook Code: Is Music Service Next?

Posted by Dave DiCola on July 27, 2011 · 4 Comments

Numerous reports on the Internet are pointing to a potential leak in Facebook code that suggests the social media stalwart may be planning a music service as its next big roll-out. Music, huh? Some of the articles related to this prediction see a Facebook-style, social media music service as a logical step for the networking giant – if for no other reason than it may be scrambling to respond [...]

Category: Facebook Blog, Facebook Connects, Facebook Developers

U-Mass Dartmouth University: The Fortune 500 & Social Media

Posted by Dave DiCola on July 25, 2011 · 4 Comments

When the namesake of an Ivy league school like Dartmouth produces a study about social media networking, everyone involved in the world of digital marketing stands up and takes notice. University of Massachusetts Dartmouth’s Center for Marketing Research is the branch that commissioned the study, which examines the widespread use of social media among U.S. charities. Within the survey, [...]

Category: Social Media Marketing, Social Network

Leading Financial Services Go Social for Merchants

Posted by Faizan Subzwari on July 20, 2011 · 0 Comment

Global financial services are jumping on the bandwagon of social media and reaping desired results out of it. One of the most recent financial services to harness the power of social networking giant, Facebook is American Express. American Express has already struck deals with the likes of Foursquare and now turns to Facebook with its new Facebook app called “Link, Like, Love”. American [...]

Category: Advertising, Facebook Blog, Monetization