Facebook is known to be susceptible to change and collaborations on its way up. Multiple platforms are now either part of Facebook or are working in partnership with Facebook (e.g. Microsoft’s Skype). A recent addition to the list is Facebook Music. Facebook has partnered with top music services Spotify, MOG and Rdio to enable is user free flow music streaming on Facebook.com. With the help [...]

Background whispers and closed-door meetings aside, the more we hear about Google+, the more intrigued we become. Of course, we’re a bit biased in that regard.  Here at Avenue Social, we have a vested interest in all things social media-related.  Especially if they have to do with companies like Facebook and Twitter meeting up with additional social media competition. Enter Google+. In [...]

Global financial services are jumping on the bandwagon of social media and reaping desired results out of it. One of the most recent financial services to harness the power of social networking giant, Facebook is American Express. American Express has already struck deals with the likes of Foursquare and now turns to Facebook with its new Facebook app called “Link, Like, Love”. American [...]

We all know by now that big, nationally-recognized brands like Starbucks, Disney, Levis, and many, many others are using social media networking to reach customers.  But what about the smaller fish in the pond? Are small businesses reaching out via social media, too? If you believe a recent survey by Webs, they certainly are.  Webs is a Silver Spring, Maryland-based company that started in [...]

Facebook developers and creative heads are always on their toes when it comes to improving and evolving the social networking experience. With marketers flocking in on the deck, the platform provides a good opportunity for brands and consumers alike to cash in on it. A lot of newbie marketers tend to overlook the power points of online marketing when they utilize Facebook as a marketing forum. [...]

It had to happen - it's a proven fact that 99% of the entire human race spends if not all then at least a major portion of their day "Facebook-ing" around. That's because Facebook offers maximum user engagement - you name it and its there. So why should Apple stay behind? ...And it didn't! "App Store" is the latest effort to connect all us iPhone and iPad users to Apple's App Store without [...]