Posted by Joshua White on November 21, 2011 ·
What exactly is the Facebook comment plugin?
The Facebook comment plugin is a social plugin that allows users to comment on your site through a plugin created by Facebook. These comments can be shared just like other comments on Facebook, allowing friends who like your page to respond to a discussion within the comment plugin from a website. The comments would show up in user newsfeeds and [...]
Posted by Joshua White on November 18, 2011 ·
Small businesses have to be careful about where they spend their marketing funds. The fact of the matter is that, while social media sites like Facebook offer tremendous opportunities for small businesses, you’ve got to know exactly how to use them if you want them to be effective. For many businesses, poor Facebook marketing means low ROI, which means that many just aren’t willing to take the [...]
Posted by Joshua White on November 17, 2011 ·
The key to effective Facebook marketing is your profile. If your profile is weak, no amount of other marketing efforts will help out. The profile is the centerpiece of your Facebook marketing strategy. While other endeavors and components – including things like Facebook apps – are essential to success, it all starts with the profile.
There are several basic elements that your Facebook profile [...]
Posted by Faizan Subzwari on September 19, 2011 ·
Mark Zuckerberg unleashed the mother of all social networks in 2004, by the name Facebook. Many reviewers have made fortunes by analyzing and reviewing its feature and to date profit from its success in collective nature of affairs. Tech pundits are banking millions on the fact that if any social network is to challenge Apple’s predominance in tech world, it can only be Facebook. Technology tycoons, [...]
Posted by Faizan Subzwari on September 12, 2011 ·
Facebook is known to be susceptible to change and collaborations on its way up. Multiple platforms are now either part of Facebook or are working in partnership with Facebook (e.g. Microsoft’s Skype). A recent addition to the list is Facebook Music. Facebook has partnered with top music services Spotify, MOG and Rdio to enable is user free flow music streaming on Facebook.com.
With the help [...]
Posted by Melissa Higbee on August 12, 2011 ·
The true potential of Facebook and other social media sites lies in the person-to-person aspect. In this way, Facebook lends itself to viral phenomena. Getting your Facebook presence to go viral – to garner hundreds or thousands of fans – takes time and it takes work. More importantly, it takes real creativity and uniqueness.
So, how do you get from here to there? How do you create a viral response [...]
Posted by Faizan Subzwari on August 10, 2011 ·
Facebook can never be out of news. Whether its merger with Skype or its CEO being Google- , it’s always in the mix of affairs. Latest from the Palo Alto HQ is Push Pop Press. Push Pop Press is a digital bookmarking service initiated by techies like Kimon Tsinteris and Mike Matas, is re-imagination of the e-book.
The first project that ever came under Push Pop Press’s banner was Al Gore’s [...]
Posted by Dave DiCola on August 8, 2011 ·
It seems that the never-ending stream of studies published about digital media continue to point to one inescapable fact: Facebook’s cap has more feathers in it than anyone else’s.
At least when it comes to social media, anyway.
One of the latest, which was published in late June by the Internet marketing consultants at Compete (www.compete.com) suggests that Facebook’s place in the feathered-cap [...]
Posted by Dave DiCola on July 27, 2011 ·
Numerous reports on the Internet are pointing to a potential leak in Facebook code that suggests the social media stalwart may be planning a music service as its next big roll-out.
Music, huh?
Some of the articles related to this prediction see a Facebook-style, social media music service as a logical step for the networking giant – if for no other reason than it may be scrambling to respond [...]
Posted by Melissa Higbee on June 27, 2011 ·
Historically, social networks have not been a significant source of business for retailers. As recently as 2009, less than 13 percent of consumers said that they used social networks in order to research retail products or to find a retailer. Of course, that data is now truly historical. The change to the social media landscape in the past two years, led by Facebook, is truly staggering.
A study [...]
Posted by Melissa Higbee on June 23, 2011 ·
Social media is one of the greatest untapped marketing resources available to small businesses. Not only do sites like Facebook offer small businesses a way to connect with their customers, they also provide a vehicle in which powerful marketing messages can be delivered. In the Facebook world, one of the most useful tools to convey those messages is Facebook apps.
There are many apps you can [...]
Posted by Melissa Higbee on June 22, 2011 ·
Facebook offers so many possibilities for small businesses to connect with customers that it’s truly mind-boggling. Simply having a Facebook page is a good start, of course; however, if you’re really going to reach out beyond your existing customer base and hook up with potential customers in your target market, you need to use some of the other tools and resources that Facebook has to offer. A [...]
Posted by Faizan Subzwari on May 18, 2011 ·
The world of social media and marketing evolves by the second. One day there are tweets about the Royal Wedding and OBL assassination, the next day its Facebook’s net online worth in billions and Microsoft’s new venture capitalism deals with Skype: the constant evolution in the working space of social media app development is definitely the apple of everyone’s eye and a point that continuously [...]
Posted by Dave DiCola on May 16, 2011 ·
Just a little over a year ago, a report by Juniper Research foretold of great things to come for mobile location-based social networking services. The future opportunities for all things Foursquare, Yelp, and Facebook Places are supposed to be worth as much as $12.7 billion in annual revenues by 2014, says Juniper.
The reality, however, has panned out a little differently. At least according [...]